

Client :
Toyzone Impex Pvt. Ltd.
Industry:
Toys
Location :
India (Modern and Retail Trade)
Marketing Objective :
Designed multiple objects and characters to compete the market.
Challenge :
Challenge lied in the need to create multiple objects and characters so that the product stands out in the market. Additionally, these products needed an entirely new look, attractive and economical for customers.
Solution :
We divided the solution into 11 different parts as explained.
Multipurpose Name Logo
Designed a versatile logo for the RC Car series packaging, to be strategically placed in the top right corner of each box. The logo features a sleek outline of the RC car, effectively encapsulating the essence of the product within.



- Step 01
Image Enhancement
Revamped the original white car with an exclusive palette of dynamic colours, imparting a sporty and sophisticated aesthetic. The image now showcases enhanced details, including regenerated elements like side mirrors and interior components.
Hover over the image to witness the transformative evolution of the car’s visual appeal.



- Step 02
Remote Calibrate



- Step 03
Icons
We created six unique icons to visually represent key product features, making information clear and easy to understand at a glance.
- Step 04
Printed Box
To enhance the box’s shelf presence, we added multiple design elements, including line art of the remote and the car itself.




- Step 05
Image Enhancement
Redesigned the original white car with a striking new colour palette, giving it a sporty and more refined look. Enhanced details included reimagined side mirrors and interior elements, elevating its overall visual appeal.
Hover over the image to see the stunning transformation!



- Step 06
Remote Calibrate
Hover over the image to see transformation



- Step 07
Icons
Crafted six distinct icons to condense information into visual representations, providing an intuitive overview of the product’s key features. This approach enhances user understanding by presenting a clear and concise visual summary.
- Step 08
Printed Box
To enhance the box’s shelf appeal, we incorporated multiple design elements, including outlined illustrations of the remote and the car itself.




- Step 09
Image Enhancement
Transformed the original white car with a striking palette of dynamic colors, giving it a sporty yet sophisticated look. Enhanced details include refined side mirrors and interior elements, elevating its visual appeal.
Hover over to see the stunning evolution.



- Step 10
Remote Calibrate
Enhanced the remote control design, transforming it from the original on the left to a refined version. Every curve and contour was meticulously adjusted to align with the vibrant car colours, creating a visually cohesive and aesthetically appealing final look.
Hover over the image to see transformation.



- Step 11
Icons
- Step 12
Printed Box
To enhance the box look on shelf created so many elements like line out the remote as well as car itself.


- Step 13
3D Re-Presentation
Back panel of the three boxes.

Outcome:
With this concept, we successfully designed three unique boxes for a single product in 2019.
Impact:
Received an overwhelmingly positive response from both parents and children.
Future Scope:
Encouraged by its success, we are inspired to introduce more character variations on the same product to drive further sales.
Advantages :
Effortless Color Selection
Choose colors for your product without the need for extensive research and development. We simplify the process by assigning a specific color code to each part.
Streamlined Production Process
Simplify the entire process by providing a designated color code for each component. This not only results in cost saving for production and materials but also significantly reduces the time required.
Time and Cost Efficiency
Experience considerable cost savings in production and materials, coupled with substantial time savings throughout the process.
Trademark-Worthy Product Name
Introducing a distinctive product name that can serve as a unique trademark for our clients.
Enhanced Visuals
Offer color-corrected images that closely resemble the actual product, ensuring a high-quality visual representation.
Print-Ready High-Resolution Images
Provide high-resolution images suitable for large-format printing, facilitating impressive marketing materials.
Market Appeal
Showcase these enhanced images to help clients attract more orders from the market, leveraging the visual appeal of the product.
Prepared Design Package
Have all designs, including product images, printed box, and manual, ready before the physical product is manufactured.
Visualize Shelf Presence
Gain an overview of the printed box and how it will look on the shelf, optimizing product presentation.
Standardized Box Dimensions
Ensure that all box dimensions conform to the standard size of boards available in the market, promoting consistency and convenience.
Efficient Master Packaging
Calculate master packaging dimensions based on the printed box, streamlining logistics and storage.
Error-Free Printing Files
Provide a printable file compatible with offset printing machines, eliminating communication gaps and ensuring errorless reproduction.
Parallel Design and Production
Have designs ready before the actual product is manufactured, allowing for simultaneous progress during the production process.