Eco Panda Concept

Client :
Toyzone Impex Pvt. Ltd.

Industry:
Toys

Location :
India (Modern and Retail Trade)

Marketing Objective :
Create Multiple objects and characters to compete with the market.

Challenge :
The challenge lies in creating multiple objects and characters that can compete with similar products available in the market. Additionally, these products must possess an entirely new look that is attractive and economical for customers.

Solution :
We divide solution into 11 different parts which are going to be explained as under:

  • Step 01

Defining Product Name

After sharing product image, the client asked What we could do about the product in haste. We suggested the name ‘Panda’ and he added ‘Eco’ for the economical range. Thus the name ECO PANDA was created. 

ecopanda_color
ecopanda_color
  • Step 02

Defining Product Color

A combination of Brown with yellow ocar not made the product look attractive, but also a sense of association with nature and bear favorite food, Honey.

  • Step 03

Color Code of Each Part

Select the Color code for the entire product, and label them to provide it to the client, so that the client does not need to do R&D for the color combination.

 

panda color palate
ecopanda_color
  • Step 04

Sketching Word Art

Drawings of an entirely new typography, with the incorporation of a fascinating mascot so kids could relate it to Panda at first sight.

  • Step 05

Finalizing the Logo

A careful selection of colors made the character lively and enhanced the look. Created all the image with extra effort to make the mascot of bear and bee.

ecobear_name
Eco Penguin Stickers
  • Step 04

Gathering Elements

Gather all elements together whether it is the product logo, even bamboo recreated in a rounded shape, giving a new style to swirl motion, features represented in different styles, panda paws, etc.

 

  • Step 05

Creating Sticker Shapes & Designs

A very tedious task to create new shapes of the stickers on the curvy surface, have to try many times to achieve the desired shapes. After that, we decided to design each sticker according to the product theme and color contrast

Eco Bear Sticker
Eco Penguin Character
  • Step 06

Enhance Your Product Images

Our photography captures the essence of your product from every angle, ensuring maximum visibility but we don’t stop there, our expert team takes your final product images and elevates them to perfection. We enhance them with precise color correction, brightness adjustments, texture enhancements, and sharpening techniques. Additionally, we skillfully superimposed any stickers or labels onto the images. Experience the difference our image enhancement services can make for your product presentation.

 

ecopanda twister car
  • Step 07

Creating Manual

A comprehensive, user-friendly manual has been meticulously crafted for our valued customers. This detailed guide is packed with step-by-step procedures and accompanied by informative graphics, empowering you to effortlessly assemble our product. Say goodbye to any confusion and enjoy the satisfaction of building it yourself.

Eco Penguin Manual
Eco Penguin Printed
  • Step 08

Designing of Printed Box

Packaging box is the most important element in luring your customers. We designed it in a way to make it stand out, with the product highlighted.
We did our best to do justice to the design and thankfully, the results were quite fruitful.

 

  • Step 09

3D Box

Made this 3-dimensional box to see how it would look on the shelf. Try to give a real-like box look for an original printed box. Create corrugation texture with light and shadow.

panda 3dbox
Eco Penguin Outer
  • Step 10

Designing of Master Carton

Packaging box is the most important element in luring your customers. We designed it in a way to make it stand out, with the product highlighted.
We did our best to do justice to the design and thankfully, the results were quite fruitful.

 

  • Step 11

Representation of Master Carton

This image is created in Photoshop, with a perspective view, light, shadows, and colors, and even its dimensions were calculated on the basis of inner box size, before its manufacturing.

Eco Penguin Master

 Result :
Over the period 7 years, after creating it in September 2015 Sold more than 20 lac pieces

What’s Good About:
Liked by parents as well as children and neighbours

Further Insight :
Inspired to create more character on the same product and increase further sale

Advantages :

Effortless Color Selection

Choose colors for your product without the need for extensive research and development. We simplify the process by assigning a specific color code to each part.

Streamlined Production Process

Simplify the entire process by providing a designated color code for each component. This not only results in cost saving for production and materials but also significantly reduces the time required.

Time and Cost Efficiency

Experience considerable cost savings in production and materials, coupled with substantial time savings throughout the process.

Trademark-Worthy Product Name

Introducing a distinctive product name that can serve as a unique trademark for our clients.

Enhanced Visuals

Offer color-corrected images that closely resemble the actual product, ensuring a high-quality visual representation.

Print-Ready High-Resolution Images

Provide high-resolution images suitable for large-format printing, facilitating impressive marketing materials.

Market Appeal

Showcase these enhanced images to help clients attract more orders from the market, leveraging the visual appeal of the product.

Prepared Design Package

Have all designs, including product images, printed box, and manual, ready before the physical product is manufactured.

Visualize Shelf Presence

Gain an overview of the printed box and how it will look on the shelf, optimizing product presentation.

Standardized Box Dimensions

Ensure that all box dimensions conform to the standard size of boards available in the market, promoting consistency and convenience.

Efficient Master Packaging

Calculate master packaging dimensions based on the printed box, streamlining logistics and storage.

Error-Free Printing Files

Provide a printable file compatible with offset printing machines, eliminating communication gaps and ensuring errorless reproduction.

Parallel Design and Production

Have designs ready before the actual product is manufactured, allowing for simultaneous progress during the production process.

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